Communicating Change & Organizational Behavior

Communicating Change & Organizational Behavior essay assignment

Now that you created a vision for your company, it’s time to communicate it. Using the guidance from Kotter Chapter 6, identify two different stakeholders from different departments and explain how your proposed change will impact them and what’s in it for them. Your draft communication message should:

Be understandable by everyone affected
Explain the rationale for change
Address the “What’s in it for me?” question
Clearly communicate the danger of not making a change
Be based on facts, or a strong case that you support well

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Consider your style for dealing with change, as revealed in the CSI Assessment that you took in Week 4. Looking back at your message, how do you think your CSI style affected your communication to the stakeholders?

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Communicating Change & Organizational Behavior