Discussion: Persuasiveness of a Message

Discussion: Persuasiveness of a Message

Discussion: Persuasiveness of a Message

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Remember to also respond to your peers with at least six additional responses. Between DQs and participation responses, you must participate in the courseroom on at least four days per week. Participation responses must be a minimum of 100 words and fully substantive to earn full credit. If you have questions on what constitutes substantive, please see the document on DQ writing Tips that will be posted in the course materials forum. As discussed in your Week Four readings, there are four factors that impact the persuasiveness of a message: the communicator (who says it), the message (what is said), the channel (how it is said), and the audience (to whom it is said). Using this knowledge, I would like for each one of you to select an advertisement and evaluate its message for persuasiveness.

You must proofread your paper. But do not strictly rely on your computer’s spell-checker and grammar-checker; failure to do so indicates a lack of effort on your part and you can expect your grade to suffer accordingly. Papers with numerous misspelled words and grammatical mistakes will be penalized. Read over your paper – in silence and then aloud – before handing it in and make corrections as necessary. Often it is advantageous to have a friend proofread your paper for obvious errors. Handwritten corrections are preferable to uncorrected mistakes.

Use a standard 10 to 12 point (10 to 12 characters per inch) typeface. Smaller or compressed type and papers with small margins or single-spacing are hard to read. It is better to let your essay run over the recommended number of pages than to try to compress it into fewer pages.

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The paper must be neatly formatted, double-spaced with a one-inch margin on the top, bottom, and sides of each page. When submitting hard copy, be sure to use white paper and print out using dark ink. If it is hard to read your essay, it will also be hard to follow your argument.

 

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